A whole lot of green!

Dear readers, when picking up this magazine, you may have thought: “Well, that’s a lot of green!” We felt much the same way when we examined our company’s roots, values and success factors. We were a bit surprised, but thoroughly pleased to learn: ebm-papst is a green company, through and through. This is not for opportunistic reasons or because it is currently beneficial from a political, economical or social standpoint to portray oneself as being green. Rather, it is because green is at the core of our being — because our engineer’s spirit is the pursuit of doing more with less. Because the company’s heart beats faster when these solutions make customers more successful, create new markets and thus move the organisation forward financially. And because our company’s goals and values are inherited from our founding families; they do not change from quarter to quarter. Over forty years ago, our founder Gerhard Sturm set forth the principle that every new product must be better and save more energy than its predecessor. Ever since, we have developed and lived out this green philosophy without necessarily thinking about it every day, and certainly without constantly putting it in the spotlight. With “GreenTech”, we are making a statement that is more than a round green sticker. It does not stand for a handful of showcase products, but for an entire company and it’s attitude. To find out more, read the cover story on page 10 and many other articles of this issue of our customer magazine — and learn from everyday collaboration with us. We look forward to working with you!

Thomas Borst
Managing Director Sales Group Management